Trigger reference (the "when")
Written By Timothy Murenzi
A trigger is the event that starts an automation. Pick the one that matches the moment you care about. Triggers are grouped by area:
Projects
Project created — a new project is added.
Project phase changed — a project moves from one phase to another.
Project status changed — a project's status changes (e.g., to Active or On Hold).
Products & specifications
Product added — a product is added to a project.
Product approved — a client approves a product.
Product declined — a client declines a product.
Product status stale — a product has sat in the same status for a number of days you set.
Tasks
Task created — a new task is added.
Task status changed — a task moves to a new status.
Task completed — a task is marked done.
Task assigned — a task is assigned to someone.
Team & contacts
Team member added — someone joins your studio.
Contact added — a new contact/client is created.
Forms
Form submitted — someone submits one of your forms. You choose which form (or any form).
Leads (sales pipeline)
Lead created (manually) — you add a lead by hand.
Lead created (from a form) — a lead comes in through an intake form.
Lead stage changed — a lead moves to a new pipeline stage.
Lead status changed — a lead is marked Open, Won, or Lost.
Time tracking
Time logged — a time entry is recorded.
Time threshold reached — a person logs more than a set number of hours within a window you define.
Contracts
Contract sent — a contract goes out for signature.
Contract viewed — the signer opens it.
Contract signed — it's fully signed.
Contract declined — the signer declines.
Estimates
Estimate created, Estimate viewed, Estimate approved.
Invoices & payments
Invoice created, Invoice paid, Payment made.
Procurement intelligence
Item received — an ordered item is marked received.
Claim window closing — the window to file a damage/shortage claim is running out.
Shipment gone quiet — a shipment hasn't had a tracking update in a while.
Lead time drifting — an item's expected delivery is slipping later.
Install confidence dropped — the likelihood of hitting an install date has fallen.
Budget intelligence
Budget change threshold — a budget moves by more than a set percentage.
Allowance drift — actuals push past an allowance by more than you allow.
Asana (if connected)
Task created in Asana and Task completed in Asana — mirror activity from a linked Asana project.
Tip — one moment, one trigger. If you're not sure which trigger to use, say the sentence out loud: "When ___, do ___." Whatever fills the first blank is your trigger.